How to choose the Best Domain Name

Choosing the right domain name for your website is crucial for your success. If you choose the wrong domain name, then it can be a hassle to switch later on without hurting your brand and search rankings. That’s why it’s extremely important that you choose the best domain name from the start. When first starting out, it can be hard to come up with catchy business name ideas with a perfect domain name. In this article, we’ll share all the tools and tips you need to get domain name ideas, choose the best domain name, and register your new domain (for free).

 

When starting a blog, choosing a domain name can be stressful because you don’t want to make a mistake. To make the process easier, we have a simple 14 step framework that you can use to pick the best domain for your website.

 

01. Stick with .com

02. Use keywords in your domain name search

03. Keep your domain name short

04. Make it easy to pronounce and spell

05. Keep it unique and brandable

06. Avoid hyphens in domain name

07. Avoid doubled letters

08. Leave room to expand

09. Research your domain name

10. Use domain generators for clever ideas

11. Act quickly before someone else takes it

12. Best place to register a domain name

13. Get free domain with web hosting

14. Most popular domain registrars

 

Let’s take a look at these tips one by one with more details.

 
 

1. Stick with .com

 

There are plenty of new domain name extensions available today, from the original .com, .net and .org to niche extensions like .pizza, .photography, and even .blog. We always recommend choosing a .com domain name. While it can be tempting to come up with clever blog names using new extensions, .com is still the most established and credible domain name extension. Newer domain extensions like .ninja or .photography can be untrustworthy.
 

Dot-com domains are also the most memorable. Many users, especially those who aren’t as tech-savvy, will automatically type “.com” at the end of every domain without thinking about it. If your website is something like jane.photography, and your users accidentally type in jane.photography.com, they will end up on an error page on photography.com website. It’s smart to avoid that risk by sticking with .com.

 

Not to mention, most smartphone keyboards automatically have a .com button.

 
 

2. Use keywords in your domain name search

 

Keywords play an important role in a domain. By using keywords in your domain name, you tell the search engines what your website is about. Together with quality content and good user experience, keywords in your domain can help you rank higher in Google. It is very hard to find a good domain with your target keywords, that’s not already taken. You will need to be creative and combine your keywords with other words to make your domain stand out.

 

 
 

3. Keep your domain name short

 

While keywords are important, don’t go overboard with domain length. It’s better to have a domain name that’s short and memorable. We recommend keeping your domain name under 15 characters. Longer domains are harder for your users to remember. Not to mention, users will also be more prone to entering typos with longer domain names which can lead to loss traffic. That’s why it’s a good idea to keep your domain length short.

 
 

4. Make your domain name easy to pronounce and spell

 

You should be able to easily share your domain name when speaking as well as writing. You never know when you’ll be asked to share your domain name in person. If you’re planning to use your domain name to create a professional business email address, then it definitely should be easy to understand and spell for any listener.

 
 

5. Keep it unique and brandable

 

Your blog domain name must be unique, so you can stand out in your readers’ minds. It’s smart to research other blogs in your niche and find out what domain names they’re using. You don’t want to accidentally use a trademark name or get accused of copying another blogger.

 

You can also choose to pick a domain name that’s more brandable. Brandable domain names are unique, catchy, and memorable. For example, “Amazon.com” is a much more brandable name than “BuyBooksOnline.com.”

 
 

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